How Direct Marketing Made Me a Better Person

This article was contributed by a team member over at, an Arizona Real Estate Group. They have listings in all major cities, including Scottsdale homes for sale, as well as Chandler homes for sale.

It may sound weird that any form of marketing can make you a better person. After all, direct marketing – or any type of marketing for that reason – is only meant to sell a product, right? Yes, that is the common view of marketing.

What most people don’t realize is that our lives and even our happiness are connected to our careers. When I realized this I learned, how direct marketing made me a better person. I want to share the lessons that I learned with you.


It Helped Save My Marriage
You are probably rolling your eyes at this point. There is no way that marketing helped save a marriage, right? I wouldn’t dismiss this statement so quickly. Statistics show us that over 50% of divorces are caused by money problems. If you are having money problems then you are fighting with your spouse more. If you are not fighting then there is still the stress that comes with constant money worries. An effective marketing campaign ensures that you are bringing in enough business to defeat these money worries. Less money worries equates to more peace in your marriage.

It Gave Me More Time with My Kid
We only get so much time with our children. Once they leave the house and begin their lives then that time is gone. Most people spend the majority of this time working for someone else. They keep telling themselves that they will be able to do what they want once they retire.

I was one of those people. My rude awakening came when my father passed away. He and I had made plans for his retirement. We were going to restore the hot rod that we had always talked about. Then December 2012 came. He experienced a massive heart attack and passed away. He was six months from retirement. My father and all our plans were gone. In that moment, I realized how precious time was. Direct marketing has allowed me to create an income without working for someone else. It has allowed me to spend time with my family now instead of pushing it off to a day that may never come.

I Enjoy Working
We have all heard the old saying; “If you enjoy your work then you never work a day in your life.” Unfortunately, most of us never really realize the power in that statement. Starting your own business – whether offline or online – takes a large amount of dedication and effort. If you don’t enjoy the work then this is nearly impossible. If you do then the time seems to fly by. Working online has allowed me to do work that I thoroughly enjoy. This passion and enjoyment not only pushes me through the less motivated moments but also shows in my work.

Success means different things to different people. It doesn’t matter if you are establishing a non-profit to provide information people need or building a business. If you do not market your offer then people will not find it. What most people don’t realize or at least don’t think much about is how success can positively affect every part of our lives. That is why I chose to share with you, how direct marketing made me a better person.

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